ITC's Sustainability Report reveals 4-pronged strategy to tackle Climate Change  
The recently released 6th Sustainability Report   of ITC has unveiled the   company's 4-pronged   strategy to meet the challenges of climate   change.   The Report, prepared in accordance to the   G3 guidelines of the Global   Reporting Initiative   at the highest 'A+' level is a voluntary   and   transparent disclosure of the Company's   sustainability initiatives   and its contribution   to building economic, environmental and   social   capital to secure the long term interests of its   stakeholders.   Recognising the challenges of   climate change and global warming and its   impact   on competitiveness, ITC has adopted decisive   strategies to   progress its own efforts to support   national and international endeavours   in   mitigating the effects of climate change. ITC is   'carbon positive'   for 4 consecutive years,   currently sequestering twice the amount of   carbon   that emitted from its operations. For 7 years, it   has also   sustained its 'water positive' status,   creating rainwater harvesting   potential that is   more than twice that consumed by the   Company.   Irrigating water stressed areas is a critical   need following   the impact of climate change on   India's farming sector. ITC's   sustainable   agricultural practices also help farmers adapt to   the   vagaries of climate change.
  
  
The four pronged strategy implemented by ITC   includes identifying climate   change risks in   various ITC businesses and implementing   adaptation   measures, improving competitiveness   through innovations in products and   technologies,   minimising its GHG emissions by achieving minimum   specific   energy consumption in each of its   businesses as well as expanding its   renewable   energy portfolio and enlarging its carbon   positive footprint   with large scale social and   farm forestry programme.
ITC has already pioneered research in clonal   propagation that has enabled   tribals and farmers   to create plantations in over 1,00,000   hectares.   This has also enabled the creation of 45 million   person days   of employment and has established a   large green cover, helping mitigate the   effects   of climate change. ITC's social forestry project   in Khammam has   received CDM registration from the   CDM-EB of the UNFCCC and is the first of   its kind   in India and second in the world to have received   such a   registration. The Paperboards division of   ITC has also become the first   company in India to   become a member of the WWF-GFTN for   responsible   forestry and one of its units has already   received FSC   certification. Apart from this, ITC   has also registered another 7 CDM   projects that   contribute to climate change mitigation efforts.   ITC   Sonar, the luxury hotel in Kolkata is the   only hotel in the world to have   earned carbon   credits.
Benchmarking international best case scenarios,   several of ITC's units have   reported reduction in   specific energy consumption, given that   energy   usage is a large contributor to climate change.   Currently, over   30 % of the energy consumed in   ITC's operations are from renewable sources.
Recently, at the 98th AGM of the Company,   Chairman Mr Deveshwar had pointed   out that the   post-Copenhagen era would bring in new challenges   to   competitiveness of firms unless companies   adopted low carbon strategies of   growth. He had   said that "The ability of a business corporation   to adopt   low-carbon operations as well as   sustainable business practices will be one   of the   key determinants of competitiveness in the years   to come. Going   forward, competitiveness and   profitability will be increasingly linked to   the   ability of business to make carbon reduction and   the creation of   sustainable livelihoods an   integral part of their value proposition   to   consumers." ITC's strategy on climate change   addresses these issues   of competitiveness,   thereby investing in the future security of   its   stakeholders.
ITC's Sustainability Report 2009 is available on   http://www.itcportal.com/sustainability-report-2009/index.asp.