Sustainability in Action
A Carbon Positive Corporation
ITC has been at the  forefront of corporate India's initiatives to progressively reduce Green House  Gas emissions. Its businesses continued to enlarge the Company's positive  carbon footprint through energy conservation, use of renewable sources of  energy and identifying ways of mitigating the adverse effects of climate change  caused by global warming. ITC has implemented several CDM projects under the  Kyoto Protocol and ensured carbon dioxide (CO2) sequestration through large-scale  farm and social forestry initiatives.
 ITC has proactively aligned its strategies and joined  international efforts in mitigating/delaying the adverse impact of climate  change. All ITC businesses strive to minimize energy consumption and  wherever possible use environment friendly sources of energy.
Sequestration is a scientifically well-established technique to reduce total carbon dioxide in the atmosphere. ITC's farm and social forestry initiative which has created a green cover of over 1,56,000 hectares has helped in sequestering twice the amount of carbon dioxide emitted by ITC's operations, making it a 'Carbon Positive' corporation for eight years in a row. ITC invests significantly in research and development to create clonal saplings which are disease resistant, grow faster, have higher survival rates. These are provided to farmers to enable them to convert their private degraded wastelands into viable pulpwood plantations. In addition, it provides sustainable raw material sources for the Company's Paperboards business, and also creates livelihood opportunities for disadvantaged tribals and farmers in rural areas. This initiative has already created a cumulative employment of over 70 million man-days.
Energy efficiency practices  of ITC have resulted in achieving world-class  standards of energy utilisation in several units. Through a rigorous process of  audits supported by benchmarking, specific energy consumption has been reduced  year on year. These annual reductions ranging from 4 to 14 % encompass both  manufacturing facilities as well as the Company’s hotels. 
Over 40% of ITC’s energy consumption is from renewable sources.  Flowing from its commitment to the triple bottom line philosophy, ITC has  chosen Wind Energy as a focus area for enhancing its positive environmental  footprint. The Company has already invested in wind energy generation in  Tamil Nadu to meet the requirements of its Packaging business in Chennai. This  14 megawatt Clean Energy Initiative has delivered performance parameters which  exceed original projections. The Company’s investments in Wind Energy are  eligible for Carbon Credits under the Clean Development Mechanism of the Kyoto  Protocol, resulting in substantial cost savings.
  ITC businesses have already registered several CDM projects, with the  CDM-EB (Clean Development Mechanism - Executive Board), set up by UNFCCC  (United Nations Framework Convention on Climate Change) under the Kyoto  Protocol which include two unique projects – one on social forestry, the first  of its kind in India and ITC Sonar, the only hotel in the world to earn carbon  credits.